Publicacións en colaboración con investigadores/as de Universidad de Extremadura (24)

2020

  1. Harnessing innovation success in hotels: the interplay among key drivers of new service performance

    International Journal of Contemporary Hospitality Management, Vol. 32, Núm. 9, pp. 2757-2776

2018

  1. Co-creation with clients of hotel services: the moderating role of top management support

    Current Issues in Tourism, Vol. 21, Núm. 3, pp. 301-327

2017

  1. The Effects of Organizational Learning on Innovation and Performance in Kibs: An Empirical Examination

    Developments in Marketing Science: Proceedings of the Academy of Marketing Science (Springer Nature), pp. 831-833

2016

  1. Factores organizativos clave para el desarrollo de la capacidad innovadora en el sector servicios

    Claves de márketing en el nuevo escenario de la distribución comercial (Cátedra Fundación Ramón Areces de Distribución Comercial), pp. 125-150

  2. Frontline employees’ collaboration in industrial service innovation: routes of co-creation’s effects on new service performance

    Journal of the Academy of Marketing Science, Vol. 44, Núm. 3, pp. 350-375

  3. Innovativeness and Market Orientation as Forerunners of the New Service Added Value and Performance in the Hotel Industry

    Developments in Marketing Science: Proceedings of the Academy of Marketing Science (Springer Nature), pp. 925-926

2013

  1. An assessment of innovativeness in KIBS: Implications on KIBS' co-creation culture, innovation capability, and performance

    Journal of Business and Industrial Marketing, Vol. 28, Núm. 2, pp. 86-102

  2. Involucración del alumno en el proceso de aprendizaje a través de una experiencia "b-learning"

    Innovación docente universitaria en entornos de aprendizaje enriquecidos: I Jornadas Internacionales de Innovación Docente Universitaria en Entornos de Aprendizaje Enriquecidos. Libro de actas