PRIMITIVA
PASCUAL FERNANDEZ
Profesora Contratada Doctora
![Foto de PRIMITIVA](/img/nophoto.png)
![Foto de Universidad de Castilla-La Mancha](/img/noimage_org.png)
Universidad de Castilla-La Mancha
Ciudad Real, EspañaPublicaciones en colaboración con investigadores/as de Universidad de Castilla-La Mancha (2)
2023
-
How to achieve excellence in the new service development process: the role of innovative culture, market orientation and management support
Economic Research-Ekonomska Istrazivanja , Vol. 36, Núm. 2
2021
-
Key drivers of innovation capability in hotels: implications on performance
International Journal of Hospitality Management, Vol. 94