PRIMITIVA
PASCUAL FERNANDEZ
Profesora Contratada Doctora
Universidad de Castilla-La Mancha
Ciudad Real, EspañaPublicaciones en colaboración con investigadores/as de Universidad de Castilla-La Mancha (2)
2023
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How to achieve excellence in the new service development process: the role of innovative culture, market orientation and management support
Economic Research-Ekonomska Istrazivanja , Vol. 36, Núm. 2
2021
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Key drivers of innovation capability in hotels: implications on performance
International Journal of Hospitality Management, Vol. 94