Effects of exclusivity agreements on supplier’s control over marketing channels

  1. Iglesias, V.
  2. Trespalacios, J.A.
  3. Vázquez, R.
Aldizkaria:
Journal of Marketing Channels

ISSN: 1540-7039 1046-669X

Argitalpen urtea: 2000

Alea: 7

Zenbakia: 4

Orrialdeak: 61-81

Mota: Artikulua

DOI: 10.1300/J049V07N04_04 GOOGLE SCHOLAR