Value-creating functions, satisfaction and loyalty in business markets: A categorical variable approach using a robust methodology under structural equation modeling
- Sánchez, J.A.L.
- Vijande, M.L.S.
- Gutiérrez, J.A.T.
ISSN: 0033-5177, 1573-7845
Year of publication: 2012
Volume: 46
Issue: 3
Pages: 777-794
Type: Article