Intentionality attributions and humiliation: The impact on customer behavior

  1. Varela-Neira, C.
  2. Vázquez-Casielles, R.
  3. Iglesias, V.
Aldizkaria:
European Journal of Marketing

ISSN: 0309-0566

Argitalpen urtea: 2014

Alea: 48

Zenbakia: 5-6

Orrialdeak: 901-923

Mota: Artikulua

DOI: 10.1108/EJM-01-2012-0035 DIALNET GOOGLE SCHOLAR