Publicaciones en las que colabora con LUIS IGNACIO ALVAREZ GONZALEZ (2)

2005

  1. Distribution channel relationships: The conditions and strategic outcomes of cooperation between manufacturer and distributor

    International Review of Retail, Distribution and Consumer Research, Vol. 15, Núm. 2, pp. 125-150

  2. Márketing: Estrategias y Aplicaciones Sectoriales

    Editorial Aranzadi