When the winner takes it all: online campaign factors influencing the success of donation-based crowdfunding for charitable causes

  1. Salido-Andres, N.
  2. Rey-Garcia, M.
  3. Alvarez-Gonzalez, L.I.
  4. Vazquez-Casielles, R.
Journal:
International Review on Public and Nonprofit Marketing

ISSN: 1865-1992 1865-1984

Year of publication: 2022

Volume: 19

Issue: 4

Pages: 763-780

Type: Article

DOI: 10.1007/S12208-021-00320-4 GOOGLE SCHOLAR lock_openOpen access editor