The effects of manufacturer's organizational learning on distributor satisfaction and loyalty in industrial markets

  1. López Sánchez, J.
  2. Santos Vijande, M.L.
  3. Trespalacios Gutiérrez, J.A.
Revue:
Industrial Marketing Management

ISSN: 0019-8501

Année de publication: 2011

Volumen: 40

Número: 4

Pages: 624-635

Type: Article

DOI: 10.1016/J.INDMARMAN.2010.12.003 GOOGLE SCHOLAR

Objectifs de Développement Durable