Publications (9) RODOLFO VAZQUEZ CASIELLES publications

filter_list Management of Technology and Innovation

2014

  1. Intentionality attributions and humiliation: The impact on customer behavior

    European Journal of Marketing, Vol. 48, Núm. 5-6, pp. 901-923

2013

  1. Collaborative manufacturer-distributor relationships: The role of governance, information sharing and creativity

    Journal of Business and Industrial Marketing, Vol. 28, Núm. 8, pp. 620-637

2006

  1. How could reference price and loyalty influence brand choice?

    International Journal of Entrepreneurship and Small Business, Vol. 3, Núm. 3-4, pp. 287-309

2005

  1. Distribution channel relationships: The conditions and strategic outcomes of cooperation between manufacturer and distributor

    International Review of Retail, Distribution and Consumer Research, Vol. 15, Núm. 2, pp. 125-150

2002

  1. Market orientation and social services in private non‐profit organisations

    European Journal of Marketing, Vol. 36, Núm. 9-10, pp. 1022-1046

2001

  1. Market orientation, innovation and competitive strategies in industrial firms

    Journal of Strategic Marketing, Vol. 9, Núm. 1, pp. 69-90